Indian Toy Makers Receive Huge Orders at Nuremberg International Toy Fair

  • Indian toy makers at the Nuremberg International Toy Fair received orders worth over $10 million.
  • Government initiatives like mandatory quality norms, increased custom duty, and a National Action Plan on Toys (NAPT) have boosted the manufacturing of high-quality toys.
  • The Indian toy sector is growing rapidly and competing with global players. 
  • Popular categories at the fair included wooden toys and educational learning toys. 
  • Buyers from the US, UK, South Africa, and Germany showed interest in Indian products. 
  • The prestigious platform opened doors for international joint ventures, enhancing domestic manufacturers’ manufacturing capacity.
  • The international recognition of ‘Made in India’ toys is expected to increase exports. 
  • Domestic manufacturers have already experienced success in Germany, with potential tie-ups with international players like Snap deal and Walmart.

 

Posted in Current Affairs.