11th Edition of International Tourism Mart

  • Inaugurated by the Chief Minister of Meghalaya Mr. Conrad K Sangma and Union Minister of State for Tourism Mr Shripad Yesso Naik.
  • In Shillong, Meghalaya at the Lariti International Centre for Performing Arts and Culture.
  • Tourism Ministers from Sikkim, Mr. Bedu Singh Panth, Assam Mr. Jayanta Mallabaruah and Meghalaya Mr. Paul Lyngdoh attended.
  • The objective is to showcase the untapped potential of the region, both domestic and international markets to promote sustainable tourism.
  • 28 international delegations from 18 countries and 50 buyers from different parts of the country participated.

International Tourism Mart:

  • It is an annual event held by the Ministry of Tourism, Govt. of India in one of the North Eastern States on a rotation basis.
  • To provide a bigger platform to the North Eastern stakeholders to interact with their counterparts from both within the country and overseas markets.
  • To create awareness about the tourism potential of the North East Region (NER) and highlight its unique tourism products, rich biodiversity, and unique intangible heritage including local traditions, dance forms, arts, handicrafts and handlooms to a domestic and international audience.
  • It is planned as a Green Event by adopting low-carbon options along the lines of the action points formulated by the Ministry of Environment, Forest and Climate Change.
  • It strides towards the implementation of Mission Life.
  • There will be no use of SUP (Single Use Plastic).
  • A digital and paperless route will be followed and a tree plantation drive will be undertaken.
Posted in Current Affairs.